Where Your Food Comes From

Every product we sell comes from a supplier we have checked ourselves. Where we name them, you will find them below, with where they farm and how they do it.

What clean protein actually means

Honest ingredients. What is on the label is everything in the pack. No fillers, no additives, no surprises. If it is not part of the animal, it is not in the pack.

Traceable sourcing. Not just "responsibly sourced." Actually traceable. We work with a small group of suppliers around the world and we tell you who they are, where they farm, and how they do it. You will find all of them below.

Minimal handling. Blast frozen at the source at peak eating condition, shipped to Singapore sealed, and not opened until it reaches your door.

Australia and New Zealand have been the backbone of our range since 2015. That provenance is what earns us the right to make a clean claim. Where we source beyond that, the same standards apply.

Beef

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100% Grass Fed

Our grass-fed, grass-finished beef comes from Diamantina (Stanbroke) in Northern Queensland's Gulf of Carpentaria, where cattle are born and raised on open pastures. With a fully integrated supply chain, the same team manages the animal from farm to processing with no added hormones at any stage. Processed at Establishment 203, Grantham, Queensland. Halal certified, True Aussie Beef

Grass Raised, Grain Finished

Also from Diamantina (Stanbroke) in Northern Queensland, raised on open pastures then grain finished for a minimum of 100 days on wholesome Australian grain, hay and silage. The extended grain finishing develops deeper flavour and consistent marbling, with no added hormones at any stage. Processed at Establishment 203, Grantham, Queensland. Halal certified, True Aussie Beef

Wagyu

Our Wagyu comes from Diamantina (Stanbroke), raised on open pastures across Stanbroke's Queensland stations, then grain finished for a minimum of 320 days on rations developed by their in-house nutritionist. The extended feeding produces the characteristic deep marbling and rich, buttery flavour Wagyu is known for. Processed at Establishment 203, Grantham, Queensland. Halal certified, True Aussie Beef

Chicken

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Free Range

Raised in New South Wales by Lilydale. FREPA accredited (Free Range Egg and Poultry Australia), raised without antibiotics, added hormones or growth promotants, with full outdoor access to fenced range areas during daylight hours. Halal certified and chlorine-free.

Cage Free

Also raised in NSW by Steggles, our cage-free chickens are humanely raised in low-stock, well-ventilated barns. Never given growth hormones and chlorine-free. Halal certified.

Seafood

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New Zealand King Salmon

From Akaroa King Salmon in the Akaroa Harbour, New Zealand, raised in low-density ocean pens with no antibiotics or hormones used at any stage. Halal certified and rich in Omega-3s.

Barramundi

Raised by Infinity Blue at the point where the Daintree Rainforest and the Great Barrier Reef meet in Tropical North Queensland, in the high salinity pure saltwater of the reef. Never given growth hormones, with a sweet, buttery flavour and high Omega-3 content.

Wild Caught White Fish

Our snapper, gurnard, tarakihi and kingfish are wild caught off Gisborne, on the East Coast of New Zealand's North Island, by East Rock, a family fishery now in its fourth generation. Small inshore boats take short trips, each catch is traceable back to the boat, and the fish is filleted, packed and blast frozen on the same day it comes in. Our monkfish and red cod are wild caught in New Zealand waters.

King prawns

Raised in land-based tanks in Singapore by Vertical Oceans, using a fully indoor vertical aquaculture system with no chemicals, antibiotics or hormones at any stage. Water recirculates through a living ecosystem of macroalgae that cleans it naturally, producing a clean, fresh King Prawn with a wild-caught taste.

Lamb

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100% grass fed

New Zealand lamb is regarded as some of the finest in the world, and ours comes from Integrated Foods in Gisborne on the East Coast of the North Island. 14,500 hectares of coastal farmland, 100% grass-fed and grass-finished, free from growth hormones. Halal certified.

Pork

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100% free range

From Gooralie in Queensland, APIQ certified and Australia's longest-standing RSPCA Approved pork producer. Pigs are raised entirely outdoors on a balanced grain-based diet, free from hormone growth promotants.

Also in our range

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Cage Free Eggs

From N&N Agriculture at their farm in Lim Chu Kang, one of only three SFA-licensed egg farms in Singapore. Their cage-free eggs are Certified Humane accredited, produced by hens raised on a natural diet of corn, soya and multi-grains, free from hormones and antibiotics. Delivered fresh and chilled to your door.

Biltong / Air-dried steak

Handcrafted by Baggie's Deli at their Joo Chiat butchery using Australian beef. Air-dried in a custom curing chamber in the traditional South African method, never cooked. No nitrates, no sulphites, gluten-free and dairy-free. Around 50-55g protein per 100g serving.

Deli

Our deli range is made in small batches in Singapore using clean ingredients, with sausages, bacon and cold cuts crafted without artificial additives or preservatives. Our bacon and salami are made in Singapore from Gooralie free-range pork. Our beef tallow is rendered from the Diamantina Wagyu programme.

Sliced Ham

Our smoked ham and turkey breast sliced ham are made by Jill's in Singapore, with no artificial preservatives, and delivered chilled to your door.

Pies, Patties and Sauces

Our pies, plant-based burger patties, butter chicken cooking sauce and falafel are made in Singapore by Gourmet Ready and blast frozen. The pies, sauce and falafel are made with no artificial preservatives. Halal certified.

Chief Nutrition

Collagen protein bars and collagen protein powders from Chief Nutrition in Australia. Formulated to support everyday nutrition. No fillers, no artificial additives.

Nut Butters

Our nut butters are made by 2NutGuys in Singapore from roasted nuts and sea salt, with no added sugar, no palm oil and no artificial additives.

Fresh Fruit and Vegetables

Fresh fruit and vegetables imported and delivered to your door alongside your protein order. Sourced by Fred's Produce, a Singapore-based fresh produce importer supplying the local F&B industry.